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New look. Same vision.


Atlanta, GA

New look. Same vision.

FRQNCY is the media company for Diane Von Furstenburg, Coca-Cola, and let’s not forget, the little guys, too. A one-in-a-million blend of thoughtful, passionate, and playful. They're on a FRQNCY all their own. We collaborated with the FRQNCY team to create an identity that got to the root of what was always in their heart. That’s why the brand's founder and CEO, Michelle Khouri, describes the rebrand as more like a homecoming than a departure.

Damn-good media production with personality.

You’ll glimpse callouts to their diverse and multitalented team via a bright and varied color palette. You’ll experience trippy icons and surrealistic collages that nods to the endless creative possibilities of working with sound. You’ll see vintage black-and-white images that pay homage to the quirky and experimental history of sound.

“It’s a rebrand, but it feels like we are the FRQNCY we were always meant to be.”

Michelle Khouri
CEO & Founder

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