Brand Strategy

Let Us Help You Develop a Branding Strategy

Make Sure Your Business Gets Noticed

In today’s world of overwhelming online content and social media, it’s essential for your business to have an effective strategy to standout. You have to find a way to break through all the noise so that customers can find your business, connect with your brand, and feel inspired to use your services or products. Without the proper knowledge or prior experience, this can be difficult. Tantrum Agency is here to provide the expertise you need to get your business noticed. We are a full-service creative consultancy and agency that provides branding strategy to companies in Atlanta, GA and Washington D.C. We can help you develop an effective plan for how to position and market your brand, driving customers directly to your door. Contact us today for more information on our services.
Our Approach

We Are a Multidisciplinary Branding & Strategy Firm

At Tantrum Agency, we take a holistic approach, coming at your business from all sides to create a cohesive strategy from end-to-end. Whether you are still establishing your brand voice and figuring out where you belong or you’re ready to launch a marketing campaign and need some guidance, we are here to help you build a strategy. Our goal is to help you connect with potential customers, stir emotion, and move people to partner with your business. Some of the strategy services we offer include:
Brand Strategy

What Is a Brand Strategy?

A brand is much more than just a logo and a tagline. Branding is the story behind your business and is an ongoing saga that consumers want to continue hearing more about. Your branding essentially creates a community, which can include your employees, customers, online communities, supporters, and more. People don't want to simply buy a product or service anymore but rather want to "buy in" to your brand and feel like a part of the group. Everything from your company's logo and website to its social media and emails is a part of its branding. All of these elements must work together to tell your company’s story and create a cohesive brand that consumers respond to.
Our Experience

Built from Years of Corporate Experience

Before building Tantrum Agency, our founder worked incorporate marketing for 15 years, learning effective techniques and strategies to get consumers to take notice. This expertise has been passed on to the new team, and we’ve continued to evolve as new marketing and online content emerges. We are a Black-owned business and love working with other Black-owned brands, using our cultural expertise to build solid campaigns and strategies that help us both succeed. Let us help you build something great!
Our Capabilities

Our brand development services include:

Facilitated Corporate Strategy
We’ll work directly with your team to facilitate an entire marketing strategy for your business. We have years of proven experience working with top brands to build compelling campaigns and strategies.
Discovery & Research
During this phase, we will dive deep to learn more about your business and your customer base, as well as do research on what consumers are looking for in companies like yours. All of this information will help us better target and connect with the right audience to get your business noticed.
User Experience
When it comes to your website and online content, you want your viewers to have an experience that brings them back again and again. We’ll help you build a powerful strategy to ensure an optimal user experience.
Brand Strategy & Architecture
To be successful, your brand needs a cohesive strategy so customers know exactly who you are and what you’re selling. We can help you build this strategy from the ground up, even if you aren’t sure where to begin.
Positioning
How do you want your brand to be perceived by consumers? Do you want to be seen as a luxury brand or an affordable alternative? We’ll help you figure out your position and develop a strategy so that customers see you that way.
Content Strategy
The content you produce should be engaging and informative so that potential customers actively seek it out. Our team can help you build a content strategy that includes topics to cover, social media posts, and more.
Marketing Campaign Development
Once you establish your brand and voice, it’s time to figure out how to market yourself to customers. We can help you develop marketing campaigns to stir emotion in potential customers and get you noticed.
Contact Us

Contact Us to Get Started

Are you ready to take your business strategy to the next level? You’ve come to the right place. With years of consumer behavior studies, we know what potential customers are looking for and what they want from a business. With our help, you can find the emotional connection between your brand and your customers and use this connection to grow your sales and further your reach. If you’d like to partner with us, please fill out our contact form, and we’ll be in touch.